Sahera: The First Qatari Pop Princess

emilytreadgold #5, Features

As the first-ever pop singer from Qatar, this artist hopes to pave the way for the next generation of Arab diaspora artists. Meet Sahera. Growing up in Southern California, the independent singer-songwriter has carved a unique path in music by blending her LA roots with her Arab heritage. Sprinkling in a bit of 2000s pop with some classic R&B melodies …

Women To The Front: King Marie and Dana Lu

emilytreadgold #5, Editorial, News

Last month in honor of Women’s History Month, audio software company Serato featured a series titled “Women to the Front” which was a series of short-form visualizers that celebrate the barrier-breaking stories of female DJs and producers. We interviewed King Marie and Dana Lu to discuss their starts in the industry and about being female powerhouses in the industry. King …

Artist You Need To Know: Päter

emilytreadgold #5, Features

Indie alt-pop artist, Päter’s, musical journey is proof of the transformative power of art. With the upcoming release of their debut album ‘4-7 Company’ coming out soon, Päter shares insights into their inspirations, upcoming album, and future performances. Your journey into music seems deeply personal. Can you share more about how songwriting became a means of escape for you after …

Artist To Watch: Maggie Cubillos

emilytreadgold #5, Features

Maggie Cubillos has the sweetest voice, and her music is filled with the kind of raw vulnerability that you can’t help. but fall for. Her new song “Slow Motion” details a lengthy healing process and feels almost like a meditation, calming and soothing while reminding you to keep going on your journey. We talked to Maggie about what’s been inspiring …

KiNG MALA Is A Name You Need To Know

emilytreadgold #5, Features

KiNG MALA has been one of our favorite artists on the rise right now, she’s been absolutely dominating. She just opened for UPSAHL and we just know her upcoming EP is going to be on constant rotation. We talked to her about her writing methods, being vulnerable, and what we can expect from her in the future. I love “i …

Phoebe Bridgers: A Night At The Greek

emilytreadgold #5, Concert Reviews

It was a cold night at The Greek when Phoebe made her homecoming. The Aries moon loomed over the audience decked out with skeleton t-shirts and doc martens. Charlie Hickey opened the show and even brought out his “boss” Phoebe for a couple of songs, and the whole crowd instantly cheered. He said thank you to her adding, “That was …

Eleanor K Is All In

emilytreadgold #5, Features

Eleanor K blends her dark pop songs with real emotions with her single, “All In.” This track is the first teaser of her self-produced debut album “Everytime’s The Last Time.” It came about during a crazed period in her life where she was fueled by addiction and an identity crisis.  Eleanor, I’d love it if you could tell us about …

Get To Know The Academic

emilytreadgold #5, Features

The Academic’s energetic tracks are just as contagious as their chemistry on Zoom. The group and I chatted about their recent EP, “Community Spirit,” produced and created all during quarantine. The group is set to play live shows this year, and we talked about their EP process, and a peek into what it’s like to see this fabulous band perform …

Nancy Lu: Growing Up In The South And Representation In The Media

emilytreadgold #5, Features, Women In Music

Nancy Lu, founder and storyteller of Fancy PR is a trailblazer for women not only in music, but Asian Americans. As a fellow Chinese American growing up for the South, I knew she had her own set of experiences and from knowing her for years, we’ve gotten to watch her cultivate a diverse roster of talent – SOFI TUKKER, Overcoats, …

Elizabeth Gerardi’s “Cherry Cola” Is A Fresh Take On Empowerment

emilytreadgold #5, Features

Elizabeth Gerardi’s new song “Cherry Cola” is giving us solid Lana Del Rey BTD era vibes. It’s sunshine and effervescent and the classic imagery ties it all together. We talked to Elizabeth about the Audrey Hepburn quote that inspired the song, modesty in feminism, and the challenges she’s faced in her career. How did you get started in music?  Elizabeth: …